The Challenge

As their legacy Dynamics system approached end of life/support, Martin Currie Investment Management Ltd required a new CRM system to support their global Sales, Marketing and Business Development front office, who operate in disparate time zones. The project was deployed in two phases.

  • Migrate and upgrade to dynamics 365 for Customer Engagement
  • Implement and integrate Dynamics 365 for Marketing

Stability, maximised efficiencies and a simple UX were key requirements, as well as the ability to augment existing systems and provide teams with a single customer view. The project sought to future proof digital infrastructure and processes and end reliance  on a single system, available 24 hours a day, 365 days a year in all time zones.

The Solution

Redspire’s approach was to rebuild Microsoft Dynamics 365 for Customer Engagement, hosted by Microsoft online. Microsoft Dynamics 365 Marketing to provide an integrated digital marketing suite. Out the box functionality was maximised with customisations and configurations, rather than development, to remove any dependencies on specific partners going forward. Furthermore, this approach allowed Martin Currie to leverage existing Office 365 Licenses using the out the box integrations to Outlook, SharePoint and PowerBI.

Redspire’s approach was based upon sound, proven methodologies that ensured the new Dynamics 365 system and integrations were built precisely to the client’s needs. The project’s digital and data infrastructure not only achieved Martin Currie key outcomes, but provided the perfect foundation for the future continuous digital improvement that the business sought.

Business Outcome Highlights

  • System stability: The global sales teams can reply on a secure and stable cloud based system that is available 24 hours a day, 365 days a year in all time zones.
  • Significant cost savings per annum: In just three months’ post Go-Live, Martin Currie Investment Management Ltd report significant annual savings attributed to support costs and zero system downtime.
  • Additional cost savings and productivity gains: A user-friendly, unified system with established and connected processes to help attract, acquire, on-board and manage customers and their interactions.
  • Resource efficiencies: No more manual updates.
  • Connected sales, marketing and BD teams: Data is more accessible and dashboards shareable on the core system and by email. Dashboards are easy to build with no manual reporting required.
  • Integrated email and CRM: Automations mean nothing is missed and improved succession planning.
  • Automated RFP request and tender process
  • Adoption and confidence: Improved team confidence in new, slick systems and processes
  • No manual updates required: Dynamics twice yearly wave releases provide access to the very latest features and capabilities without any manual oversight or updates.
  • Informed business decisions: Improved MI and capabilities for qualitative analysis have allowed business decisions to be made quicker.

Why Redspire?

“Our analysis and scoping led us to Dynamics 365. It offers more features available out the box, was customisable to current and future needs and suited our wider technology suite. Microsoft then recommended Redspire as a technology partner for implementation. Apart from understanding the scope of work, they were stand out partner in terms of approach and rapport. They didn’t try to oversee or overdevelop the project, they listened carefully and met our requirements.

Redspire’s approach and turnaround was efficient and effective. During implementation, updates and progress reporting were daily and structure. Communication was good and I was aware of progress at every stage. They’re a great client facing consultancy with strong people. The weekly project call and status report gave me really useful insight to share with the key stakeholders and financial teams too”

Hayley Keenan, Head of CRM, Data and Change

 

The Client

Martin Currie Investment Management Limited is a global organisation that offers asset management, equities, securities, investment strategies, financial planning and advisory services to customers worldwide. Operating since 1881 with £11.2bn Assets Under Management, the business has 110 employees operating across five global offices.

Their stock-focused approach is driven by in-depth fundamental research and skilled portfolio construction. Martin Currie’s key goals are to gain a holistic view of investment companies and an insight into their culture to build an understanding of material risks and opportunities develop conviction in ideas, and deliver differentiated client outcomes.

Martin Currie Investment Management Limited is a Specialist Investment Manager of Franklin Resources, Inc. which has Assets Under Management totalling US$1.4 trillion (as of 30th June 2020).

 

Client Feedback

“The project was delivered on time, it restored system dependability and increased confidence across our sales and commercial teams in multiple geographies. A key objective was removing reliance on a single system and partner. Dynamics has solved that for us.

The team now spend more time on qualitative data analysis and access data much easier, thanks to improved visual reporting and MI capabilities. We have such great visibility now on workflow and can manage resource effectively. We’re actively using every capability the solution offers, to the huge benefit of the business.”

In recent months. Financial Services organisations have seen a years’ worth of digital transformation for every month that’s passed (Satya Nadella). Redspire and Microsoft are working together to deliver transformation in the sector, from remote teamwork, connected operations and critical cloud infrastructure to sales, marketing and customer service.

The intelligent office is the future of Investment Management. Download our Sales Professional Guide to Dynamics 365 to find out how machine learning and AI can drive automations, or read more on the power platform.

Redspire is a Microsoft Gold Partner with strong capabilities in Financial Services. We’ve worked on the biggest operational challenges facing the industry today. From Business Banking improvements at VirginMoney and business automations at Beazley Insurance to client and stakeholder engagement at Money and Pensions Service. Our expertise in Dynamics 365 and the Power Platform helps our clients unify operations quickly, deliver transformative projects that solve business pain and future proof for all scenarios.

Redspire has worked in collaboration with Microsoft and specialist insurance partner Beazley to create Beazley Booking, an online booking system to make it easier and quicker for brokers to arrange virtual appointments and share relevant documentation securely with underwriters.

Using Microsoft’s low code platform Power Platform, Beazley Booking makes it easier and quicker for brokers to arrange virtual appointments and share relevant documentation securely with underwriters. Connected to a simple web application, brokers can access the portal using a secure log-in provided by Beazley.

Connecting brokers and underwriters with the Power Platform 

Beazley Booking enables brokers to view underwriter availability, book a meeting time, upload an agenda and documents in advance and view all of their scheduled meetings with Beazley underwriters. It aims to ensure brokers retain consistent access to their underwriting contacts during social distancing and beyond as the insurance industry adopts more flexible working practices in the long term. It also provides underwriters with access to a detailed log of broker enquiries and appointments on a fully secure system.

From today, Beazley is rolling out the system to cyber & technology and property broking partners in the London market with new lines being added in the coming months.

Mark Moerdyk, Beazley’s chief technology officer, said: “Beazley Booking uses the Microsoft Power Platform to improve the quality of interactions with brokers and ensure that our underwriters have access to data that can help improve service in the future. This is not only a system that improves our service during this period of social distancing but also has the capability to provide long-term support as the market adapts to a more efficient and flexible model.”

Flexible working practices as the market adapts 

Paul Bantick, global head of cyber & tech, said: “We have been working very hard to ensure we retain the same standard of access and responsiveness for brokers while working remotely. In the London market particularly, the temporary closure of the Lloyd’s trading floor due to the pandemic has changed the dynamic of the market and accelerated the adoption of new ways of working. As we come out of lockdown we know that some of these more flexible working practices will ensue. This was an opportunity to invest in making our virtual interactions with brokers slicker and more efficient with expanded functionality and features.”

Beazley Booking empowers brokers and ensures frictionless trading 

Simon Jackson, head of open market property at Beazley, added: “Beazley Booking empowers brokers to arrange appointments with us using a user-friendly and intuitive application. It helps to ensure trading with us is as frictionless and straightforward as possible.”

Beazley plc (BEZ.L) is the parent company of specialist insurance businesses with operations in Europe, United States, Canada, Latin America and Asia. Beazley manages six Lloyd’s syndicates and, in 2019, underwrote gross premiums worldwide of $3,003.9m. All Lloyd’s syndicates are rated A by A.M. Best.

About Redspire 

Redspire is an IT Consultancy, specialising in Microsoft Dynamics 365 and Power Platform technologies. As part of the Microsoft account managed teams, Redspire work collaboratively to drive future-proofing digital transformation, improve processes and help businesses understand and engage with teams, customers, clients and partners. With particularly strong capabilities in Financial Services, their client base includes the Money and Pensions Service, Beazley and Virgin Money.

For more information, visit www.beazley.com

For information on Redspire or the Microsoft Power Platform site please visit https://redspire.co.uk/  and https://powerplatform.microsoft.com