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Time is money. Get rich with Microsoft Dynamics CRM

There is no point having a CRM if it’s not saving you any time – and it certainly shouldn’t cost you more time that you would have spent on said task in the past. An efficient CRM policy should streamline your business operations, freeing up time...

Sales productivity & CRM: Tips & tricks

So you’ve got a CRM in place and you’re wondering how it actually contributes to your bottom line. This blog will take you through some of our top tips on how to make your Sales team more productive using your CRM system. Use your CRM to maximise...

How to achieve Sales & Marketing alignment with CRM

The benefits of Sales & Marketing alignment The importance of Sales & Marketing alignment is often overlooked in favour of each department working on its own and for its own ends. This modular thinking may help create a bit of competition between...

Customer contact ‘can’t just be good some of the time’

For most business service providers, establishing a strong relationship with customers is their main priority. But with thousands of companies all striving for the same goal, competing in an 'omni-channel world' is perhaps the largest obstacle...

Customer engagement and financial services

The financial services sector has not, it would be fair to say, done much to polish its reputation for customer engagement over the last few years. Given the storm of negative media headlines it has attracted for bad behaviour such as the mis-selling...

UK insurers ‘should improve customer experience’

Insurers need to improve their customer relationships in the UK market in a range of ways, a new report has indicated. A study by KPMG has found that the general experience of British consumers is better than it was, but leaves much room for further enhancement...

Brands ‘need deep insights to engage with audience’

Brands that are keen to achieve genuine customer engagement have been urged to find out "what makes them tick". According to Graham Bednash, consumer marketing director in Europe, the Middle East and Africa for Google, there is no "magic...
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