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10 things CRM is supposed to do (is it failing you?)

A post listing ten areas where most CRM implementations are failing. If there are two acronyms you don’t see together often enough, it’s CRM and ROI. Often the issue isn’t with software choices, but with the way they were implemented. Management...

5 Hidden gold mines in your CRM to improve sales performance

5 tips and tricks to improve sales performance with CRM CRM can be complex software, but the things it enables – if implemented well – are simple. Basic business drivers like increasing turnover, driving profit, and improving sales performance....

How do different age groups use CRM? Survey results…

We all know the benefits of using CRM – but does a user’s age have a role to play in its successful deployment? Indeed, while some may cling to the stereotype that the young are more technically astute and keener to embrace tech than their seniors,...

Keep Your Data Honest! Is Your Cleaning Strategy Delivering?

CRM is only as good as the data you put into it. Here’s how to keep on top of data cleaning. Data cleaning isn’t a one-off event, it’s an ongoing process. With new EU laws mandating ever-tighter conditions over what you can retain, there are...

6 Sales and Marketing Strategy Problems You Can Start Fixing Today

Discover how to bring the sales and marketing strategy of your business together and ensure the departments are working in sync and on-message.   To boost lead generation and grow customer bases, it is imperative that Sales and Marketing are brought...
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