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More than a Nickel Back: Why Chad Kroeger Is Actually a CRM Supremo

Nickelback’s Chad Kroeger wouldn’t call himself a CRM strategist. But there are at least five principles any e-marketer can learn from him. You may not have heard of Canadian rockers Nickelback. But you’ve probably heard their songs and wondered...

Upgrading to CRM 2015

Microsoft Dynamics CRM 2015 is here and many of you will be eager to upgrade soon. What does it take to upgrade CRM 2013 to CRM 2015 and what support changes can you expect? Let’s have a look:   Supported Systems Operating systems After the...

The Top 5 CRM Implementation Mistakes (and How to Avoid Them)

While a new CRM implementation has the power to transform your business, if implemented incorrectly, it can end up crippling your bottom line instead. CRM can change your business. Transform it. Take it to the next level. Turbo charge it, and all those...

What We Can Still Learn from Old School Sales Guys

The greatest salespeople aren’t always the greatest CRM experts… and it doesn’t always matter. Every sales department has one. And, sadly, new recruits born into a world of web often sneer at them. The experienced sales executive who prefers landlines...

How CRM benefits your business strategy

How to Make CRM Your Business Lifeline There is something slightly unnerving about the idea that your business should rely on a lifeline, particularly one that has at times been viewed as quite troublesome. CRM systems of old have a well-founded reputation...

Time is money. Get rich with Microsoft Dynamics CRM

There is no point having a CRM if it’s not saving you any time – and it certainly shouldn’t cost you more time that you would have spent on said task in the past. An efficient CRM policy should streamline your business operations, freeing up time...

The Marketer’s Guide to CRM

The bond between marketers and technology is growing year on year. Getting the most out of your company’s CRM can help take your marketing strategies to the next level. Customer support and sales have a well-defined space within a CRM system, marketing...
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